FLIGHT 2015 – FIRENZE LIGHT FESTIVAL – PIAZZA PITTI: INFINITE FORME BELLISSIME

FLIGHT IN THE NIGHT
In viaggio con la luce
#flightfirenze
F-LIGHT 2015

Evento promosso dal Comune di Firenze
Organizzazione:  MUS.E
Direzione artistica Sergio Risaliti
flightfirenze.it
#flightfirenze
…..
PIAZZA PITTI : INFINITE FORME BELLISSIME
ARTISTA: STEFANO FAKE / THE FAKE FACTORY
(stefanofake.com / thefakefactory.com)

PALAZZO PITTI : INFINITE FORME BELLISSIME

“È stato proprio fotografando e ingrandendo la superficie delle cose che stavano intorno a me che io ho cercato di scoprire quello che c’era dietro queste cose, quello che c’era al di là.
Noi sappiamo che sotto l’immagine rivelata ce n’è un’altra più fedele alla realtà, e sotto quest’altra un’altra ancora, e di nuovo un’altra sotto quest’ultima, fino alla vera immagine di quella realtà, assoluta, misteriosa che nessuno vedrà mai, o forse fino alla scomposizione di qualsiasi immagine, di qualsiasi realtà.”
(Michelangelo Antonioni)

“Gli esseri viventi esibiscono una straordinaria diversità di forme, dalle strisce della zebra ai disegni simmetrici sulle ali di una farfalla alle spirali della chiocciola. Come può una tale variegata modulazione di forme sbocciare da un grumo di cellule embrionali?”
(Sean B.Carroll)

Impulsi e fasci luminosi ci guideranno alla scoperta di “infinite forme bellissime” (Darwin). la luce ci porterà a scoprire la trasformazione della materia in energia. Un segnale luminoso accenderà la notte di Flight. In quel preciso istante prenderà via la danza delle particelle elementari, quella delle molecole e saremo chiamati a contemplare la bellezza luminosa del microcosmo e del macrocosmo, fino a danzare con neutrini e neuroni.
Le animazioni digitali, realizzate dai videoartisti di The Fake Factory, generano sulla pavimentazione di Piazza Pitti una sorta di visione al microscopio elettronico della realtà atomica e molecolare, le forme dinamiche e la danza delle cellule: i colori, le simmetrie, le tessiture e la bellezza della materia di cui sono fatte tutte le cose. L’energia e la luce permetteranno di trasformare Piazza Pitti in un punto di osservazione e di interazione con le cellule embrionali che si nascono sotto la superficie della realtà. Gli spettatori saranno invitati a interagire con le proiezioni trasformandosi essi stessi in minuscole cellule coinvolte nella danza della vita.

 

 

—————
Evento promosso dal Comune di Firenze
Organizzazione:  MUS.E
Direzione artistica Sergio Risaliti
flightfirenze.it
#flightfirenze

con il contributo di
CAMERA DI COMMERCIO DI FIRENZE
ENEGAN Luce e Gas

UNESCO
International Year of Light 2015

sponsor
Villa Tolomei

sponsor tecnico
COMET

partner
SILFI Spa
LENS
ISIA Firenze
IED Firenze

ORCHESTRA ITALIANA DEL CINEMA – CLUB LA MERIDIANA, MODENA – SYMPHONIC VISUAL CONCERT

ORCHESTRA ITALIANA DEL CINEMA

CLUB LA MERIDIANA, MODENA

SYMPHONIC VISUAL CONCERT

OIC MODENA BACKSTAGE VIDEO 03_400981 OIC MODENA BACKSTAGE VIDEO 03_401002 OIC MODENA BACKSTAGE VIDEO 03_402773 OIC MODENA BACKSTAGE VIDEO 03_402801 OIC MODENA BACKSTAGE VIDEO 03_402965 OIC MODENA BACKSTAGE VIDEO 03_403042 OIC MODENA BACKSTAGE VIDEO 03_403140 OIC MODENA BACKSTAGE VIDEO 03_403228 OIC MODENA BACKSTAGE VIDEO 03_403371 OIC MODENA BACKSTAGE VIDEO 03_404003 OIC MODENA BACKSTAGE VIDEO 03_404030 OIC MODENA BACKSTAGE VIDEO 03_404471 OIC MODENA BACKSTAGE VIDEO 03_405060 OIC MODENA BACKSTAGE VIDEO 03_405135 OIC MODENA BACKSTAGE VIDEO 03_405158 OIC MODENA BACKSTAGE VIDEO 03_405313 OIC MODENA BACKSTAGE VIDEO 03_408580 OIC MODENA BACKSTAGE VIDEO 03_408631 OIC MODENA BACKSTAGE VIDEO 03_408674 OIC MODENA BACKSTAGE VIDEO 03_408827 OIC MODENA BACKSTAGE VIDEO 03_409232 OIC MODENA BACKSTAGE VIDEO 03_410709 OIC MODENA BACKSTAGE VIDEO 03_410986 OIC MODENA BACKSTAGE VIDEO 03_411220 OIC MODENA BACKSTAGE VIDEO 03_411247 OIC MODENA BACKSTAGE VIDEO 03_413257 OIC MODENA BACKSTAGE VIDEO 03_413288 OIC MODENA BACKSTAGE VIDEO 03_414007 OIC MODENA BACKSTAGE VIDEO 03_414043 OIC MODENA BACKSTAGE VIDEO 03_414091 OIC MODENA BACKSTAGE VIDEO 03_414145 OIC MODENA BACKSTAGE VIDEO 03_414838 OIC MODENA BACKSTAGE VIDEO 03_416098 OIC MODENA BACKSTAGE VIDEO 03_416369 OIC MODENA BACKSTAGE VIDEO 03_416490 OIC MODENA BACKSTAGE VIDEO 03_416733 OIC MODENA BACKSTAGE VIDEO 03_417306 OIC MODENA BACKSTAGE VIDEO 03_417506 OIC MODENA BACKSTAGE VIDEO 03_417593 OIC MODENA BACKSTAGE VIDEO 03_417942 OIC MODENA BACKSTAGE VIDEO 03_418017 OIC MODENA BACKSTAGE VIDEO 03_418115 OIC MODENA BACKSTAGE VIDEO 03_418155 OIC MODENA BACKSTAGE VIDEO 03_418227 OIC MODENA BACKSTAGE VIDEO 03_418363 OIC MODENA BACKSTAGE VIDEO 03_418536 OIC MODENA BACKSTAGE VIDEO 03_418741 OIC MODENA BACKSTAGE VIDEO 03_418760 OIC MODENA BACKSTAGE VIDEO 03_418832 OIC MODENA BACKSTAGE VIDEO 03_418863 OIC MODENA BACKSTAGE VIDEO 03_418910 OIC MODENA BACKSTAGE VIDEO 03_419019 OIC MODENA BACKSTAGE VIDEO 03_419142 OIC MODENA BACKSTAGE VIDEO 03_419393 OIC MODENA BACKSTAGE VIDEO 03_419977 OIC MODENA BACKSTAGE VIDEO 03_420030 OIC MODENA BACKSTAGE VIDEO 03_420068 OIC MODENA BACKSTAGE VIDEO 03_420140 OIC MODENA BACKSTAGE VIDEO 03_420149 OIC MODENA BACKSTAGE VIDEO 03_420179 OIC MODENA BACKSTAGE VIDEO 03_420361 OIC MODENA BACKSTAGE VIDEO 03_420382 OIC MODENA BACKSTAGE VIDEO 03_420414 OIC MODENA BACKSTAGE VIDEO 03_420568 OIC MODENA BACKSTAGE VIDEO 03_420692 OIC MODENA BACKSTAGE VIDEO 03_420822 OIC MODENA BACKSTAGE VIDEO 03_421419 OIC MODENA BACKSTAGE VIDEO 03_421448 OIC MODENA BACKSTAGE VIDEO 03_421600 OIC MODENA BACKSTAGE VIDEO 03_421745 OIC MODENA BACKSTAGE VIDEO 03_421996 OIC MODENA BACKSTAGE VIDEO 03_422051 OIC MODENA BACKSTAGE VIDEO 03_422112 OIC MODENA BACKSTAGE VIDEO 03_422212 OIC MODENA BACKSTAGE VIDEO 03_422299 OIC MODENA BACKSTAGE VIDEO 03_422328 OIC MODENA BACKSTAGE VIDEO 03_422368 OIC MODENA BACKSTAGE VIDEO 03_422401 OIC MODENA BACKSTAGE VIDEO 03_422444 OIC MODENA BACKSTAGE VIDEO 03_422477 OIC MODENA BACKSTAGE VIDEO 03_422569 OIC MODENA BACKSTAGE VIDEO 03_422732 OIC MODENA BACKSTAGE VIDEO 03_422792 OIC MODENA BACKSTAGE VIDEO 03_422894 OIC MODENA BACKSTAGE VIDEO 03_422960 OIC MODENA BACKSTAGE VIDEO 03_423155 OIC MODENA BACKSTAGE VIDEO 03_423194 OIC MODENA BACKSTAGE VIDEO 03_423222 OIC MODENA BACKSTAGE VIDEO 03_423435 OIC MODENA BACKSTAGE VIDEO 03_423434 OIC MODENA BACKSTAGE VIDEO 03_423565 OIC MODENA BACKSTAGE VIDEO 03_423922 OIC MODENA BACKSTAGE VIDEO 03_423988 OIC MODENA BACKSTAGE VIDEO 03_424104 OIC MODENA BACKSTAGE VIDEO 03_424165 OIC MODENA BACKSTAGE VIDEO 03_424173 OIC MODENA BACKSTAGE VIDEO 03_424231 OIC MODENA BACKSTAGE VIDEO 03_424288 OIC MODENA BACKSTAGE VIDEO 03_424408 OIC MODENA BACKSTAGE VIDEO 03_424655 OIC MODENA BACKSTAGE VIDEO 03_425275 OIC MODENA BACKSTAGE VIDEO 03_425328 OIC MODENA BACKSTAGE VIDEO 03_432037 OIC MODENA BACKSTAGE VIDEO 03_455692 OIC MODENA BACKSTAGE VIDEO 03_458167 OIC MODENA BACKSTAGE VIDEO 03_458506 OIC MODENA BACKSTAGE VIDEO 03_458987 OIC MODENA BACKSTAGE VIDEO 03_459504 OIC MODENA BACKSTAGE VIDEO 03_460729 OIC MODENA BACKSTAGE VIDEO 03_461568 OIC MODENA BACKSTAGE VIDEO 03_461667 OIC MODENA BACKSTAGE VIDEO 03_462775 OIC MODENA BACKSTAGE VIDEO 03_462909 OIC MODENA BACKSTAGE VIDEO 03_463072 OIC MODENA BACKSTAGE VIDEO 03_463203 OIC MODENA BACKSTAGE VIDEO 03_463319 OIC MODENA BACKSTAGE VIDEO 03_463429 OIC MODENA BACKSTAGE VIDEO 03_463540 OIC MODENA BACKSTAGE VIDEO 03_464356 OIC MODENA BACKSTAGE VIDEO 03_464383 OIC MODENA BACKSTAGE VIDEO 03_464405 OIC MODENA BACKSTAGE VIDEO 03_464759 OIC MODENA BACKSTAGE VIDEO 03_464880 OIC MODENA BACKSTAGE VIDEO 03_464939 OIC MODENA BACKSTAGE VIDEO 03_464959 OIC MODENA BACKSTAGE VIDEO 03_464972 OIC MODENA BACKSTAGE VIDEO 03_464998 OIC MODENA BACKSTAGE VIDEO 03_465024 OIC MODENA BACKSTAGE VIDEO 03_465052 OIC MODENA BACKSTAGE VIDEO 03_465071 OIC MODENA BACKSTAGE VIDEO 03_465115 OIC MODENA BACKSTAGE VIDEO 03_465322 OIC MODENA BACKSTAGE VIDEO 03_465395 OIC MODENA BACKSTAGE VIDEO 03_465446 OIC MODENA BACKSTAGE VIDEO 03_465557 OIC MODENA BACKSTAGE VIDEO 03_465609 OIC MODENA BACKSTAGE VIDEO 03_465672 OIC MODENA BACKSTAGE VIDEO 03_465972 OIC MODENA BACKSTAGE VIDEO 03_466056 OIC MODENA BACKSTAGE VIDEO 03_466643 OIC MODENA BACKSTAGE VIDEO 03_466810 OIC MODENA BACKSTAGE VIDEO 03_467214 OIC MODENA BACKSTAGE VIDEO 03_467560 OIC MODENA BACKSTAGE VIDEO 03_467610 OIC MODENA BACKSTAGE VIDEO 03_467619 OIC MODENA BACKSTAGE VIDEO 03_467779 OIC MODENA BACKSTAGE VIDEO 03_467896 OIC MODENA BACKSTAGE VIDEO 03_468046 OIC MODENA BACKSTAGE VIDEO 03_468181 OIC MODENA BACKSTAGE VIDEO 03_468230 OIC MODENA BACKSTAGE VIDEO 03_468241 OIC MODENA BACKSTAGE VIDEO 03_468318 OIC MODENA BACKSTAGE VIDEO 03_468380 OIC MODENA BACKSTAGE VIDEO 03_468695 OIC MODENA BACKSTAGE VIDEO 03_469041 OIC MODENA BACKSTAGE VIDEO 03_469136 OIC MODENA BACKSTAGE VIDEO 03_469278 OIC MODENA BACKSTAGE VIDEO 03_469369 OIC MODENA BACKSTAGE VIDEO 03_470124 OIC MODENA BACKSTAGE VIDEO 03_470694 OIC MODENA BACKSTAGE VIDEO 03_472990 OIC MODENA BACKSTAGE VIDEO 03_473855 OIC MODENA BACKSTAGE VIDEO 03_474006 OIC MODENA BACKSTAGE VIDEO 03_474201 OIC MODENA BACKSTAGE VIDEO 03_474404 OIC MODENA BACKSTAGE VIDEO 03_474672 OIC MODENA BACKSTAGE VIDEO 03_476764 OIC MODENA BACKSTAGE VIDEO 03_476770 OIC MODENA BACKSTAGE VIDEO 03_476858 OIC MODENA BACKSTAGE VIDEO 03_476988 OIC MODENA BACKSTAGE VIDEO 03_477037 OIC MODENA BACKSTAGE VIDEO 03_477114 OIC MODENA BACKSTAGE VIDEO 03_477153 OIC MODENA BACKSTAGE VIDEO 03_477218 OIC MODENA BACKSTAGE VIDEO 03_477293 OIC MODENA BACKSTAGE VIDEO 03_477383 OIC MODENA BACKSTAGE VIDEO 03_477435 OIC MODENA BACKSTAGE VIDEO 03_477524 OIC MODENA BACKSTAGE VIDEO 03_477628 OIC MODENA BACKSTAGE VIDEO 03_477815 OIC MODENA BACKSTAGE VIDEO 03_478103 OIC MODENA BACKSTAGE VIDEO 03_478370 OIC MODENA BACKSTAGE VIDEO 03_478847 OIC MODENA BACKSTAGE VIDEO 03_478884 OIC MODENA BACKSTAGE VIDEO 03_479272 OIC MODENA BACKSTAGE VIDEO 03_479402 OIC MODENA BACKSTAGE VIDEO 03_479505 OIC MODENA BACKSTAGE VIDEO 03_479864 OIC MODENA BACKSTAGE VIDEO 03_479982 OIC MODENA BACKSTAGE VIDEO 03_480050 OIC MODENA BACKSTAGE VIDEO 03_480273 OIC MODENA BACKSTAGE VIDEO 03_480874 OIC MODENA BACKSTAGE VIDEO 03_480945 OIC MODENA BACKSTAGE VIDEO 03_480990 OIC MODENA BACKSTAGE VIDEO 03_481662 OIC MODENA BACKSTAGE VIDEO 03_481922 OIC MODENA BACKSTAGE VIDEO 03_481980 OIC MODENA BACKSTAGE VIDEO 03_482349 OIC MODENA BACKSTAGE VIDEO 03_482398 OIC MODENA BACKSTAGE VIDEO 03_482470 OIC MODENA BACKSTAGE VIDEO 03_482538 OIC MODENA BACKSTAGE VIDEO 03_482684 OIC MODENA BACKSTAGE VIDEO 03_482738 OIC MODENA BACKSTAGE VIDEO 03_483017 OIC MODENA BACKSTAGE VIDEO 03_483070 OIC MODENA BACKSTAGE VIDEO 03_483157 OIC MODENA BACKSTAGE VIDEO 03_483167 OIC MODENA BACKSTAGE VIDEO 03_483380 OIC MODENA BACKSTAGE VIDEO 03_483436 OIC MODENA BACKSTAGE VIDEO 03_483554 OIC MODENA BACKSTAGE VIDEO 03_483841 OIC MODENA BACKSTAGE VIDEO 03_484009 OIC MODENA BACKSTAGE VIDEO 03_484074 OIC MODENA BACKSTAGE VIDEO 03_484545 OIC MODENA BACKSTAGE VIDEO 03_484653 OIC MODENA BACKSTAGE VIDEO 03_484790 OIC MODENA BACKSTAGE VIDEO 03_484934 OIC MODENA BACKSTAGE VIDEO 03_485200 OIC MODENA BACKSTAGE VIDEO 03_485673 OIC MODENA BACKSTAGE VIDEO 03_485922 OIC MODENA BACKSTAGE VIDEO 03_486131 OIC MODENA BACKSTAGE VIDEO 03_486182 OIC MODENA BACKSTAGE VIDEO 03_486300 OIC MODENA BACKSTAGE VIDEO 03_486384 OIC MODENA BACKSTAGE VIDEO 03_486461 OIC MODENA BACKSTAGE VIDEO 03_487376 OIC MODENA BACKSTAGE VIDEO 03_503789 OIC MODENA BACKSTAGE VIDEO 03_503883

#stefanofake
#thefakefactory
#3Dvideomapping
#videoart
#videoproiezioni
#immersiveartexperience

#stefanofake
#thefakefactory
#3Dvideomapping
#videoart
#videoproiezioni
#videomapping
#immersiveart
#immersiveartexperience
#immersiveroom
#immersivemovieexperience

L’arte immersiva di Stefano Fake

L’arte immersiva di Stefano Fake.

Artista italiano tra i più noti e celebrati degli ultimi anni, nel corso degli anni Stefano Fake ha fatto ricorso tanto a molteplici espressivi, prevalentemente digitali,  fondando il suo personalissimo universo artistico su un complesso intreccio di riferimenti colti e popolari che spaziano dalla storia dell’arte al cinema, dalla musica alla letteratura. Fake interviene sulla configurazione dello spazio con la creazione di un percorso immersivo ed emozionale che porta il pubblico ad entrare progressivamente alla scena. Fake compie un’operazione di condensazione tra passato e presente e si colloca all’interno della dialettica tra estetica classica e iconicità contemporanea.

(Wall Street International – Art – 2015)

IMMERSIVE ART EXPERIENCE FAKE FACTORY_00083 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00099 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00073 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00020 IMMERSIVE ART EXPERIENCE ANTROPOLOGIA 0070_00017 IMMERSIVE ART EXPERIENCE ANTROPOLOGIA 0070_00015 immersive-art-experience_000402 PONTE VECCHIO, fake 32 PONTE VECCHIO, fake 22 PONTE VECCHIO, fake 41 IMG_5115 IMG_5198 IMG_5213 IMG_5484 IMG_5428 IMG_5154 VILLA EPHRUSSI DE ROTHSCHILD_03073 OPERA DI FIRENZE OPENING GALA 09 OPERA DI FIRENZE OPENING GALA 13 OPERA DI FIRENZE OPENING GALA 04 OPERA VIDEOMAPPING BACKSTAGE_25168 OPERA FIRENZE VIDEOMAPPING_02395 stefano fake arte contemporanea firenze

IMMERSIVE MOVIE EXPERIENCE BY THE FAKE FACTORY – TEATRO DELLA PERGOLA – FLORENCE, ITALY

STEFANO FAKE IS ONE OF THE PRE-EMINENT CONTEMPORARY ARTISTS WORKING IN THE AVANT-GARDE AND EXPERIMENTAL FIELD OF THE “IMMERSIVE VIDEO ART EXPERIENCE” and “IMMERSIVE MOVIE EXPERIENCE”.

Stefano Fake & The Fake Factory created a stunning 360° movie experience inside the TEATRO DELLA PERGOLA, in Florence-Italy.

#stefanofake #thefakefactory #3Dvideomapping #videoart #videoproiezioni #videomapping #immersiveart #immersiveartexperience #immersiveroom #immersivemovieexperience

IMMERSIVE ART EXPERIENCE FAKE FACTORY 00 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00005 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00009 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00012 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00015 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00016 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00019 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00020 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00022 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00026 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00029 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00033 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00035 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00038 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00042 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00044 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00045 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00046 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00050 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00052 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00054 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00056 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00061 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00063 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00065 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00068 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00069 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00070 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00071 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00073 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00075 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00076 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00077 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00078 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00080 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00083 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00084 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00086 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00089 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00090 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00091 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00093 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00096 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00097 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00099 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00100 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00102 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00104 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00110 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00113 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00114 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00117 IMMERSIVE ART EXPERIENCE FAKE FACTORY_00119

SEGOVIA, SPAIN – FROM LIMIT TO LIVE IT

Hoy tengo el honor, y el placer personal de presentarles a quien dará cierre al concurso
internacional from limit to live it, Stéfano Fake.
Stéfano es artista visual y director de The Fake Factory, estudio de diseño de video que
desde su nacimiento, en 2001, ha desarrollado una muy extensa lista de intervenciones
artísticas en lugares tan icónicos como el Ponte Vecchio en Florencia, o la Cava
Michelangelo en Carrara o con personajes de la altura de Ludovico Einaudi o firmas
como Armani o Ferragamo por mencionar sólo algunas de sus muchísimas obras.
Anoche, al llegar, tuvimos una pequeña charla sobre su apellido “Fake” y sobre el recelo
de algunos, “la gente seria”, al trabajar con alguien cuyo apellido y estudio de diseño
refiere a una idea de lo “falso” como contraposición a lo original, a lo real.
Esta idea de lo real o lo falso me dejo pensando no sólo en cuan divertido debe ser ver las
caras de esa “gente seria” al tener que llamar a “the fake factory” sino también del
significado de su obra. Videomapping es una ilusión, por definición no real, un
divertimento para los ojos. Sin embargo, el ver el trabajo de Stéfano más que pensar en la
idea de sus proyecciones como lo no real, lo “fake” si jugáramos un poco con las
palabras, me hizo cuestionar el significado de lo real en su trabajo.
Las muy talentosas intervenciones de Stéfano Fake establecen una coreografía con lo
existente, bailando con él y devolviendo a la vida aquello que de otra forma, sería una
presencia estática y a veces, desapercibida. Así, aquello que por definición creemos que
es real, por ser una presencia tangente, materialmente constituida se convierte, a través
del artilugio de superponer lo “irreal”, lo “fake” en presencia ya no real, sino viva. En el
trabajo de Stéfano lo real está vivo sólo gracias a la intervención de lo no real, de la
ilusión.
Sus proyecciones son siempre un juego que intentan desarrollar una nueva narrativa del
lugar donde se producen, creando memoria a través de mezclar, en forma casi irreverente,
aquello heredado por la historia con lo nuevo, lo imaginado, o lo imposible en un nuevo
diálogo que rompe las barreras del tiempo y del espacio.
En un concurso cuyo objetivo es devolver la memoria a la muralla para convertirla en
parte viva de la ciudad, no podría pensar en un mejor cierre que escuchar a Stéfano Fake
contarnos sobre su trabajo, y como en los últimos quince años lo irreal, lo“fake” se
convierte en herramienta para dar vida a lo real.

(Carmen Sanz Luquero)

from Limit to live it segovia